APA 2024 PRESENTER RESOURCES

Poster Instructions

You did a lot of work to get your presentation accepted at APA 2024. Now it’s time to go all in by getting the word out! Remember, presenting at APA 2024 is about more than putting this accomplishment on your CV (although we hope you’re doing that!). It’s about disseminating your work, growing awareness of your expertise, and influencing the discipline’s future. 

Here are some simple tips and tools for promoting your session.

Tips for Effective Promotion

Tip #1: Tap your network.

Chances are, you’re part of at least one professional community that is invested in your success. Whether it’s your graduate school cohort or your social media followers, let your networks know about this achievement.

Examples of potential networks include:

Your social media followers
Relevant listservs
Your colleagues, friends, and mentors
Readers of your blog or website
People following your institution, employer, or department’s social media accounts
Readers of your institution, employer, or department’s newsletter, website, or blog

Pro tip: If you are part of a university, let your institution’s public affairs office know that you will be presenting at APA 2024. They can be valuable partners in promoting your session.

Tip #2: Explain the “Why”

Reaching out to your networks is a great strategy, and it’s important to consider what you say to them. Make the value of your presentation clear by explaining the “why” behind it. Why does this topic matter to you, the field, and/or the world? Why should attendees be interested? Answering these questions authentically can make a big difference in people’s decision to attend your presentation or not.

Ask yourself these questions to get started:

Why am I excited to present this topic at APA 2024?
Why is this topic important?
Who is this topic important to?
What new insights will attendees take away from this presentation?

Pro tip: these prompts can also be used to develop social media content or blog posts.

Social Media Toolkit

Write Your Message

Use the sample social media post language below to promote your presentation on your social channels, or develop your own social posts about your presentation.

I’m excited to announce that I’ve been selected to present my work at #APA2024! My presentation is on [TOPIC]. Register now to join me! Convention.apa.org
Join me at #APA2024 on [SESSION DATE]! I’m presenting on [INSERT SESSION TITLE]. Head here to register: convention.apa.org
Want to learn more about [TOPIC]? Don't miss my session at #APA2024 on [DATE/TIME]. I'll be sharing my expertise on [SESSION TOPIC]. Register today to join me! Convention.apa.org
Excited to be a part of #APA2024 and share my knowledge on [TOPIC]! Join me for my session, [SESSION TITLE], on [DATE/TIME]. Can't wait to see you there! Convention.apa.org
Ready to learn something new at #APA2024? Don't miss my session, [SESSION TITLE], on [DATE/TIME]. We'll be discussing [TOPIC]. Can't wait to see you there! Register here to join me: convention.apa.org
I’m thrilled to be part of #APA2024, where I’ll be presenting my work on [TOPIC]. I can’t wait to share my findings with the field! Will you be there? Convention.apa.org

Pro tip: Make sure you tag APA’s accounts in your social posts to increase their visibility.

X: @APAconvention
Instagram: @apa_org
Threads: @apa_org

A social graphic for presenters that says

DOWNLOAD JPG

Include an Image

Social posts with images do better than posts that only include text, so be sure to include a graphic. Download the photo to the left or use the templates below to create custom graphics you can use to promote your session. Want to go even more custom? Consider posting your title slide, a snippet from your poster, or even a screenshot of your acceptance email!

Canva Instructions

To use these templates, click on the image of the template you would like to use. You will be prompted to log in or create a free account. Click on File in the top left menu bar and make a copy. When in the template, click on the text box to edit/write over the existing text. To add your photo, click on file and import your photo. Size the photo to the window. Then select the photo, right click and in layers choose "send to back."

When finished, click on the down arrow in the navigation and select “download.”