APA 2025

Division Marketing Toolkit

You did a lot of work to curate your Division’s APA 2024 programming. Now it’s time to go all in by getting the word out! We've developed graphics, templates, and promotional language you can use to get your members excited about your sessions and posters. Remember, division programming that is outside of your allotted convention hours will not appear in the convention program. It’s your responsibility to promote those sessions to your members.


Pro tip: Want to shorten your division’s URL? Use bitly.com.

APA 2024 Logos

To download the logos, click the button to download the zip file. Next, open the file zip, select your preferred file(s), save it to your computer.

The logo for APA 2024 is green and black on a white background.
The horizontal logo for APA 2024 is green and black on a white background.
Download Graphics (.ZIP)

Sample Promotional Checklist

April is all about getting prepared. With registration opening on April 24, you want to make sure that your website is up to date and your division knows what is to come.


To Do:

  • Add convention information to your division’s website.
  • Send programming highlights and registration information to your division’s listserv.
  • Post about your programming and registration on your division’s social media channels.
  • Register for APA 2024! Registration opens on April 24 at 10 a.m. ET.

In May and June, focus on encouraging registration and attendance at your programs among your division members. Early bird registration closes May 31, so make sure your members know to register early to get the best rate!


To Do:

  • Post about your programming on your social media channels and encourage your members to join you.
  • Highlight your division’s programming to your networks via social media, listservs, email, and other channels.
  • Remember to remind your networks that early bird registration closes May 31.

You’ve made sure that people know about your programming and how to register — now it’s time to get them even more excited about your division programs! 


To Do: 

  • Send an email to your division members and post on your listserv with programming information. Be sure to include your agenda, hospitality suite information, and any social hours or activities. 
  • Get your speakers involved. Share the presenter toolkit with the speakers in your program to encourage them to promote their sessions.

Get ready to see all your hard work pay off at APA 2023!

Get ready to see all your hard work pay off at APA 2024! Keep the engagement going at convention. 


Use your social media channels to build excitement about upcoming sessions or share the highlights live. Don’t forget to use the #APA2024 hashtag, and/or tag APA’s convention accounts in your posts, to engage with fellow attendees on social media during the event. 


X: @APAconvention 

Instagram: @apa_org

Threads: @apa_org 

General Social Media Graphic

To download the social media graphic, click the button to download the file.

A group of people are sitting in front of a sign that says APA 2024.
Download Graphic (.jpg)

Sample Social Media Posts

Use and adapt the language below for your division’s social channels. You are the expert, and you know what will work best for your audience. Pair your message with a custom graphic (below) to make a bigger impact! 


Call to Action: Register 

  • Join Division [#] at #APA2024! We’re bringing together the best of our Division for three days of memorable programming. Registration is open now! Convention.apa.org 
  • Want to learn more about [TOPIC]? Don't miss Division [#]'s programming at #APA2024. We’ll cover all you need to know about [TOPIC]. Register now to join us! Convention.apa.org 
  • Go all in on your division, your association, and your community at #APA2024. Your knowledge and experience are vital to making psychology stronger. Help build the future of Division [#] at #APA2024. Register now: Convention.apa.org 


 

Call to Action: View Full Division Lineup 

  • We're proud to announce Division [#]'s programming for #APA2024. Check out our extraordinary slate of sessions, posters, and events at [URL]. You won't want to miss it! 
  • Are you ready to go all in at #APA2024? Division [#] is showcasing an exceptional slate of sessions, posters, and events. See our full lineup at [URL]. 
  • Join Division [#] at #APA2024! We’re bringing together the best of our division for three days of memorable programming. View our full lineup at [URL]. 

Sample Webpage Language 

Join Division [#] at APA 2024! 

[Use APA 2024 logo where applicable] 


Division [#] is excited to present three days of memorable programming at APA 2024.

[Optional: include information about this year’s theme, if applicable.] 


Register now to be part of Division [#]’s programming! 


[Optional] 

Featured Division [#] Sessions 

Featured Session #1· 

Featured Session #2 

Featured Session #3 

Hospitality Suite Information 

Join Division [#] in our hospitality suite at [location] on [date] from [hours]. 

Sample Listserv Language

Subject Line: 

Register now to Join Division [#] at APA 2024!  


Body Text: 

[APA 2024 logo] 


Join Division [#] at APA 2024! 


This year, Division [#] will feature [#] sessions and [#] posters on [theme(s) or topic(s)]. 


Highlights include [featured sessions]. 


We will also have [other programs like social hours]. 


To learn more about Division [#]'s programming, visit [URL] 


Registration opens April 24 at 10 am ET. Find pricing and travel information at convention.apa.org 


[If sending after April 24, use] 

Register by May 31 to receive the best rate. For travel information and more, visit convention.apa.org.  

Subject Line: 

Explore Division [#]’s APA 2024 Programs 


Body Text:  

[APA 2024 Logo] 


Join Division XX at APA 2024! 


APA 2024 is less than two months away! 


Don't miss out on all the great programming from Division [#] at APA 2024, including: 


Featured Session #1 


Featured Session #2 


Featured Session #3 


You can explore our full lineup of programming at [URL]. 


Don’t delay — Advance registration closes on June 30.  


Register now at convention.apa.org. 

Editable Promotional Templates in PowerPoint

To download the editable flyer templates, click on the button to download the zip file. Open the zip file, select your preferred file(s), and download to your computer.


To add or edit text, click on the text boxes and write over the existing text. If you are cutting and pasting text from another document, we recommend selecting “edit” from the top menu, and then select “paste and match formatting.”


Important: These are for creating promotional materials only. Do not use these templates for creating presentation slide decks.

Social Graphic Template with Block Text

A template for a social post for the convention of APA 2024 as part of the division marketing toolkit.

 Social Graphic Template with List

A template for a social post for the convention of APA 2024 as part of the division marketing toolkit.

Flyer Template with Block Text

A template for a flyer for the convention of APA 2024 as part of the division marketing toolkit.

Flyer Template with List

A template for a flyer for the convention of APA 2024 as part of the division marketing toolkit.

Promotional Templates in Canva

To use these templates, click on the button below the template you would like to use. You will be prompted to log in or create a free account. Click on File in the top left menu bar and make a copy. When in the template, click on the text box to edit/write over the existing text.


When finished, click on the down arrow in the navigation and select “download.”

Social Graphic Template with Block Text

A template for a social post for the convention of APA 2024 as part of the division marketing toolkit.
Open Template in Canva

 Social Graphic Template with List

A template for a social post for the convention of APA 2024 as part of the division marketing toolkit.
Open Template in Canva

Flyer Template with Block Text

A template for a flyer for the convention of APA 2024 as part of the division marketing toolkit.
Open Template in Canva

Flyer Template with List

A template for a flyer for the convention of APA 2024 as part of the division marketing toolkit.
Open Template in Canva
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